February 26, 2010
Mobile Musts for Your Online Business

The number of people using smartphones, such as Blackberries, Droids and iPhones is increasing.   In one year alone, it doubled.

Those that have these phones access the internet for news and all types of information. This number will keep growing as new and improved smartphones are released offering them even more services and quicker access into the internet.

The rate this is going, it is said that the in five years or so, it will overtake the PC.

Smartphone users access websites such as Facebook, Twitter or blog. They find and share information constantly with friends and families with their mobile devices.  Within one year, this increased by over 400%.

Now that you know this information, what does it mean to you?  Well, if you want your business to grow along with this growth, you will want to prime your online business and take advantage of the media storm.

Users know what they want and when they search for information they want it quick. They are also looking for information they can trust, they look at reviews and recommendations.

They are quick to notice if something isn’t authentic, they will filter it out.  Here are a few ways that you can get your online business noticed.

FACEBOOK

This is a popular social website and many businesses have taken advantage of that fact.  They have posted ads, pages, opened up accounts to attract traffic.  Encourage your customers or visitors to sign up as Facebook fans so that you can use this site to keep in contact with them.  This is the world’s top social networking site and mobile users visit it all the time.

MOBILE FRIENDLY

Make sure your website is mobile friendly.  The last thing a mobile user wants to do is waste their time, they are impatient.  Everything for them must be quick and easy.  To make sure your website delivers the information the mobile user wants, you can use a plug-in called WordPress.  You can also use MoFuse or MOBIFY, these are paid converters.

OPTIMIZE

Do what you can to optimize your website and rank well on the search engines.  Most popular search engines are Bing and Google.  However these are two separate entities and you maybe higher on one then the other.  When your website ranks well on these search engines, mobile users can find your website and will increase your business.

TWITTER

Just like Facebook, Twitter is a social network site that is easy for people to use.  They can share and access information easily.  Start building relationships with our customers or visitors on Twitter.  This will put your website out there faster and you will be ahead of the game.